Archives for "WWW Theory"

Yesterday I was interested in a power outage in Cincinnati and I remembered that Duke Energy puts out maps displaying power outages. I Googled ‘Duke Energy Power Outage Map’ and the first result was the Cincinnati area map. I thought this was interesting since Duke is a big company based out of North Carolina (I believe). I thought about it a little and thought that there were a couple of potential reasons why Google thinks this page is important:

• The map would have received a whole lot of traffic last year when the power was out in Cincinnati for almost a week.
• A lot of people in Cincinnati would know the map exists because they spent so much time looking at it during the power outage. 

I am not sure what the answer is, but it might provide some slight insight into Google’s page ranking system, and I just think that it is interesting.